Our story

Founded in 2014. Structured in 2024.

Eleven years ago, I started managing acquisition campaigns to learn by doing. No marketing degree — just real clients, real budgets, and the obligation to deliver measurable results.

Word of mouth, referral by referral, I built a list of clients and contacts. In 2024, I structured Efficium around what I'd learned: structured acquisition for businesses that refuse to leave their growth to chance.

Growth isn't a matter of luck. It's a discipline. Turning budgets into predictable pipelines. Data into decisions. Campaigns into systems that scale.

Too many businesses wing it, celebrating the good weeks and panicking during the bad ones. We build the opposite: systems designed to perform under pressure and deliver consistent results.

We don't promise miracles. We structure your acquisition with rigor: campaigns orchestrated, data analyzed, tests iterated. Every dollar invested must generate measurable return.

Efficium operates with a small team. Strategists. Creatives. Analysts. We're not a volume agency. We work with a limited number of organizations because excellence demands attention.

Structured acquisition isn't glamorous. It doesn't make for great LinkedIn stories. But it works.

Alexandre Allard

How we work together — the Efficium selection process.

[01]

Initial Discovery

You complete our qualification form. We assess whether your business, objectives, and budget align with our approach. Not a fit? We tell you clearly.
[02]

Strategy Session

If alignment is clear, we organize a 45 minutes session. We analyze your challenges, current systems, and determine if we can deliver measurable impact.
[03]

Structured Proposal

If we decide to move forward, we prepare a detailed proposal: objectives, strategy, collaboration structure, investment required. Total transparency, zero ambiguity.
[04]

Onboarding & Launch

Once committed, we organize structured onboarding. System access, comprehensive audit, 90-day action plan. Work begins immediately — no wasted time.